Independent, culturally rooted and globally active, 33.3TM operates within the intersection of creativity, business, technology and culture.
Kardinal w/ MsPuiyi
KARDINAL
Campaign
2022
Malaysia’s top influencer and first Southeast Asian model to be on the cover of Penthouse, MsPuiyi was captured as the face for Kardinal’s ‘#KwitSmoking’ campaign to promote their disposable vape, Kardinal Stick Quik. The cheeky campaign features MsPuiyi embracing femininity, female empowerment and supporting alternative methods to stop smoking with Kardinal’s #KwitSmoking campaign.